As co-founder of BrainStore — one of the world's first idea factories — I've helped over 200 companies develop and implement new ideas, in more than 600 projects on five continents.
Innovation isn't magic. It's a process: one that needs structure, good collaboration, and the courage to experiment.
I operate as an independent BrainStore partner and still use and evolve the methodology I helped build. My book «The Idea Machine» is one of the most-read publications on innovation management — translated into 5 languages.
